Abstract:
The study examined factors influencing students’ choice of programme of study at the College of Distance Education, University of Cape Coast. The study adopted the pragmatist’s approach from the positivist perspective. Specifically, the study used descriptive research design. Simple random sampling techniques were used to draw a sample of 2324 students at all levels from the 63 study centers (those offering education programmes) across all regions of Ghana. Data collection instruments were self-administered questionnaire. Survey data was analysed using descriptive statistics, specifically, frequencies and percentages. The study discovered that students’ personal interest for a particular programme, ambition or aspiration in life and credibility of the institutional certificate influence their choice of selection of a programme of study at UCC-CoDE. It was recommended that management of the College of Distance Education and all institutions running distance learning programmes should tailor curriculum of academic programmes to meet the interest and aspirations of applicants