Stakeholder pressure and hotel environmental performance in Accra, Ghana

Abstract

Purpose – The purpose of this paper is to examine the extent to which primary and secondary stakeholders influence the environmental performance of hotels in Accra and whether size of hotel moderates stakeholder influence on the environmental performance of hotels. Design/methodology/approach – Environmental performance of the hotels was based on 33 variables in ten key areas of environmental management in the literature. Survey questionnaires were self-administered to a stratified random sample of managers of different categories of hotels in Accra. Findings – The findings point to the fact that primary stakeholders such as customers and board of directors had a more significant influence on the environmental performance of hotels while size of hotel moderates the effect of stakeholders on the environmental performance of hotels. Research limitations/implications – Future research should focus on unearthing other drivers of environmental performance of especially small to medium hotels as well as the obstacles to environmental management in such organizations. Practical implications – It is vital for hotels to manage the pressures exerted by stakeholders. Originality/value – In the context of a developing country like Ghana, experiencing sustained growth in hotel investment, governments should encourage voluntary environmental programmes to enhance environmental performance of hotels instead of regulations by state agencies