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Antecedents of Customer Retention of Ghana Commercial Bank within Agona Swedru Municipality
Gonu, Eric
;
Boohene, Rosemond
(
European Journal of Business and Management
,
2016
)
Analysis of the Antecedents of Customer Loyalty of Telecommunication Industry in Ghana: The Case of Vodafone (Ghana)
Boohene, Rosemond
;
Agyapong, Gloria K.Q.
(
International Business Research
,
2011
)
Customer Satisfaction in the Outdoor Advertising Industry: A Case of Alliance Media Ghana Limited
Appiah-Gyimah, Regina
;
Boohene, Rosemond A.
;
Agyapong, Gloria K. Q.
;
Boohene, Kwame A.
(
International Journal of Marketing Studies
,
2011
)
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Author
Boohene, Rosemond (2)
Agyapong, Gloria K. Q. (1)
Agyapong, Gloria K.Q. (1)
Appiah-Gyimah, Regina (1)
Boohene, Kwame A. (1)
Boohene, Rosemond A. (1)
Gonu, Eric (1)
Subject
Customer satisfaction (3)
Service quality (3)
SERVQUAL model (2)
Alliance media (1)
Commitment (1)
Customer loyalty (1)
Customer trust (1)
Image (1)
Outdoor advertising (1)
switching barrier (1)
... View More
Date Issued
2016 (1)
2011 (2)