University of Cape Coast Institutional Repository

Browsing Department of Accounting & Finance by Subject "Communication"

Browsing Department of Accounting & Finance by Subject "Communication"

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  • Evaluation of the financial performance of Ga Rural Bank Limited from 2010-2013 
    Asare, Bernard (University of Cape Coast, 2015-03)
    The study used the annual financial statements covering a period of Four years (2010 to 2013) to evaluate the financial performance of Ga Rural Bank Limited. Ratio Analysis was the major tool used to analyze the data ...
  • Personal selling strategy and market share 
    Addo, Bright Curtis (University of Cape Coast, 2016-05)
    Personal selling is a marketing strategy which contrary to classical promotion such as advertising with one-way communication, permits communicative interchanges between the seller and buyer. It is of primary importance ...

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